So there's a lot of people sounding off on the HORRIBLE CONSEQUENCES of the net neutrality vote today, and I want to just drop some real-world knowledge on y'all so you don't sound like morons.
What the end of Net Neutrality DOES NOT mean
- "Now Twitter is going to start charging you a dollar per DM!"
Twitter could do that under the old rules. The endpoint can set whatever policy it wants.
- "You're not going to be able to see some content on your favorite website!"
Nope, doesn't mean that either. Again, that's an endpoint issue: The site decides what content you receive.
- "Nothing bad is going to happen!"
Really, you sweet summer child? You think this is just about traffic shaping to manage network congestion? News flash: It's NOT (your ISP can do that already).
What this is about is opening up a vast, untapped area of premium-service charges. In the long history of deregulating things and trusting companies not to fuck the customer "Nothing Bad Happened!" has never been the outcome. Don't expect a Christmas Miracle here folks - we ARE going to get fucked, it's just a question of when and whether there will be any lube.
So what DOES the end of Net Neutrality mean?
Basically it means the internet is about to suck as much as Cable TV does.
- Time Warner Cable can have a contract with Microsoft to favor Bing as their search engine
They may throttle Google to dial-up speeds so each page of results takes 3-5 seconds to load, or simply block all access to it.
If you prefer Google or DuckDuckGo don't worry: You can buy the Premium Search package for an extra $19.95/month.
- Comcast can have a contract with Breitbart to favor them over other news sites
Want to read the New York Times online? 56K speed.
Oh, you're going to Breitbart? Your bandwidth limits no longer apply - FULL THROTTLE FIREHOSE BABY!
- Cablevision is losing revenue because you're all going to Hulu and Netflix rather than using their On-Demand service
No problem – Easy Fix! Just tweak the traffic shaping and those pesky customers have enough bandwidth to view their Netflix listings, but streaming video isn't going to happen. It's OK you can get the same shows right from your cable box for only $2.99 per episode.
- Backbone providers can enter into these sorts of deals too
Your ISP is a small local business. They've got an OC-3 direct to a Level3 POP, and they've sworn up and down that they won't fuck with your traffic, so you're fine right? Nope: Level3 might fuck with theirs. Amazon is paying them a premium to prioritize their traffic over Walmart's, so one giant retail octopus is nice and speedy, and the other… not so much.
- Ads and Tracking? AbsoFUCKINGlutely!
You like using OpenDNS or Google's public DNS? Nah fam, you want AdNS - your ISP's proprietary DNS that redirects every NXDOMAIN to this great ad company that is paying us $0.25 per impression. SO much better than being told "That domain does not exist" – instead you'll get free spyware. Or you can pay your ISP $24.99/month for the ability to use other DNS servers.
(ISPs have been doing this ad shit on their DNS servers for years, but now they can block your access to the competition.)
- Get your news from podcasts? Not anymore bud.
Because providers aren't required to treat all content equally anymore you might find your favorite podcasts blocked.
SSL will save us though right: They don't know WHICH podcast I'm downloading from that hosting platform! OK fine smartass: That whole platform is blocked unless you spend $49.95/month for our Podcast Plan. (This is an effective way of strangling new media and independent voices.)
- Run your own infrastructure? Life might start sucking for you… well sucking harder.
The Internet as we know it is based on the premise that all traffic is treated (mostly) the same, but that's no longer required. You may find that your connection to a customer is slow, and it's going to be difficult to pin down why: Is your ISP throttling it, or your customer's ISP, or is it a real network issue?
There's a lot more, but I'm writing this on my lunch break, so you'll have to be happy with what you got.